Wednesday Morning Quarterback
They want to chuckle as a sassy child slaps a grown man.
They want to guffaw as an 80-year-old woman gets tackled by a 20-something dude.
And they want to bust a gut as they watch a talking baby deny the existence of his milk-addicted mistress.
Is that so bad?
I suppose not. But it makes me wonder if it’s time to throw in the towel on TV advertising. Because if all people want are a few laughs, there are better places to turn than commercials.
It’s a shame. Because I still think there’s no other form of advertising that can pack the punch of a perfectly crafted TV spot. And yet, for some reason, the more competition TV faces, the lower the quality gets.
Maybe we’ve already thrown in the towel?
- TJ Bennett