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Articles in the Miscellany Category

Miscellany, Technology/Digital/Web »

[7 Feb 2011 | No Comment | ]
The people who hate change

There are people out there who hate “change.”
They’re called old people.
Old people love to bitch about shit changing while talking about how the old way was so much better. Go out to eat with your parents. They’ve been going to the same restaurant since you were living with them. And that place has not changed a bit.
Change requires adaptability that pushes our brain and forces us to move forward.
It also weeds out the old farts.
Think about that next time you complain about the new Facebook interface or the new Meetup …

Miscellany »

[25 Jan 2011 | No Comment | ]
The Awards I should have won…

They don’t make awards for my proudest advertising accomplishments so I thought I’d give them to myself in a post I like to call The Awards I Should Have Won If Only They Existed.
-The HOUNDY: The award for working at the most agencies in towns most people never visit—like Harrisburg, Knoxville and Tallahassee. You can reach these places easily by Greyhound.
-The RUPTY: For having the most ad agencies on my resume that are currently out of business.
-The BONER: For working on the most pro bono accounts (clients who don’t pay).
-The SOFTY: …

Miscellany »

[19 Jan 2011 | No Comment | ]
The 33% Rule

Want to make your meetings more productive? Want to avoid those annoying creative-killing comments? Wish you could spend less time yapping about nonsense and more time doing your actual job?
Next time you’re in a meeting do a simple roll call. First person says the number 1, second says the number 2 and the third says the number 3. If there are more people in the meeting, repeat the process until everyone is assigned a number from 1 to 3.
Now, tell all of the ‘threes’ to leave the room.
That’s it. That’s …

Finding a Job, or Vice Versa, Miscellany »

[7 Jan 2011 | One Comment | ]
The problem with being successful

Let’s say you go to school and make good grades, graduate from college, land a successful job, work your way to the top and retire with your lovely spouse on a yacht and sail around the world when you turn 65. That’s great and all. But, you’re boring as fuck. I wouldn’t want to read your autobiography. Failure is so much more interesting.
Next time failure works it’s way into your life, just think of it as an excellent first page to your upcoming autobiography:
“I just turned 40 and got laid …

Experiences, Industry, Miscellany »

[18 Nov 2010 | No Comment | ]
What’s Your Nightmare?

Some people dream that they are falling from buildings.
Buried alive. Or that hat they’ve lost their mouth.
Creatives from ad agencies have different nightmares.
Some copywriters are afraid of writer’s block. Or to make something that they believe is great but everybody else think it’s ridiculous.
For me, two nightmares are the worst of all.
First: The Argument Infinite Loop
Somebody is so attached to the rules that can get out of the routine and see that maybe the rule doesn’t make sense, or that it is not applied.
For example: you suggest a TV spot …

Industry, Miscellany, Products; Brands »

[10 Nov 2010 | No Comment | ]
Is green fading to black?

So apparently the green revolution is over.
People seem to have lost their taste for it. The cleaning products make you work a little harder, the cars look a little dorkier and, god forbid, the bags are too damn loud.
But hey, we gave it a shot right?
I mean, we’ve put, what, 2 maybe 3 years into this and we’re still not out of the woods yet? Whatevs.
Let’s start pulling all those fancy looking green colored bottles off the shelves. Lets build engines that suck up every last drop of oil and …

Finding a Job, or Vice Versa, Miscellany »

[29 Sep 2010 | No Comment | ]
The Price

Some years ago, I met a guy who has been all around the world, working for different businesses.
For him, basically, you can live in anywhere, working in any kind of job in human sciences: communications, sales, marketing. After all, you are a human too.
It doesn’t mean that you can succeed or be happy anywhere, doing anything.
But if you want to try, there’s one thing that you have to know before you start any change.
How much do you want to pay?
It’s pretty simple.
Do you wanna live in London? Cool.
The price is: …

Miscellany, Sports »

[8 Sep 2010 | One Comment | ]
Why September is the best month ever.

The carefree days of summer are over. Well technically summer’s not over for another two weeks, but the way everyone’s crying about it you’d think we just fast forwarded from August to the dead of winter.
Personally, I couldn’t be happier. Because we have just entered the best month of the year. What makes it so great? I’m glad you asked.
Here’s why September is the most awesomest month ever.
- My wife was born in September. (I have to put this first, obviously).
- You can visit just about anywhere in this great …

Miscellany »

[25 Aug 2010 | 4 Comments | ]
Release your inner dork

Here’s a simple tip if you want to be more creative. Stop being so damn cool.
You know who you are. Yeah, you. The one who wears those smashingly sexy skinny jeans and that not quite perfectly fitted t-shirt with the obscurely fabulous design? You sir, (or ma’am) are the coolest person on the face of the earth.
You’re also incredibly boring.
Despite what you may have learned in art school or the local speakeasy you love to frequent, being cool does not make you more creative or interesting. It makes you inhibited …

Industry, Miscellany »

[8 Jul 2010 | One Comment | ]

If ten people, who can each pull a rope attached to a strain gauge with 200 pounds of force, were to combine their efforts, they would not be capable of pulling with 2,000 pounds of force.
The group result will be much less than the sum of individual efforts.
This counterintuitive phenomenon was identified by Maximilien Ringelmann, a French agricultural engineer, and has come to refer to the concepts of coordination losses and social loafing.
Basically, there are two reasons for this effect. The more people you have, the less likely it becomes …