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Film, Technology/Digital/Web »

[6 Apr 2010 | No Comment | ]
Post It

I like new technologies a lot. No, I am not a nerd.
But I really like to read about them, buy the ultimate stuff, work with them and entertain myself with them.
Probably that’s why something has been bothering me for some time in the movies and in some advertising films.
What happened to realism? Why everything has to look so cartoonish?
How many movies you have seen recently with beautiful cloudy pink and orange skies? Harmonic, symmetrical buildings in an impossible aerial travelling shot through a city? Fake backgrounds, movements, superheroes, monsters and …

Film, Industry »

[29 Mar 2010 | One Comment | ]
Lessons I learned from Sandra Bullock and Jeff Spicoli

I wrote this back when Sandra Bullock was known mostly for her acting instead of her cheating husband.
Sandra Bullock was on the Today show yesterday talking about how her movie The Blind Side was such a hit. She said it was because most of the decision makers in the studio weren’t that interested in the movie. No one came by to give their input or approval. Same thing for the classic movie, Fast Times At Ridgemont High. The studio execs were too busy caring about another movie they were anticipating …

Film »

[18 Mar 2010 | One Comment | ]
PSA THE MOVIE

I saw Food Inc. I thought it was a very powerful doc that lived up to hype.
It’s really well made, so much great info and it doesn’t come off preachy or hippie one bit.
They just show you the facts in smart ways, I really recommend it.
So it got me thinking… I’ve made a bunch of psa’s…
But are there any shops that are solely focused on clients that are helping to better us and the planet?
I’m going to start looking for them, if you know of any please let me know.
- …

Film »

[4 Mar 2010 | No Comment | ]
This is our Land

And I thought advertising was the only industry where people
look at the work of the others and say: “I think someone did it before.”
Pocahontas vs Avatar, the mash-up video:
(Click on pic to see video)
- Fabio Seidl

Film »

[3 Nov 2009 | 2 Comments | ]
The Creative Bastard

I like to research how some creative guys work.
No, come on, not ad guys. I mean painters, comedians, musicians, artists. And most of the time, cinema directors.
I like to study their processes, their challenges, what they had to cut or leave behind, what they had to improvise.
I like to know how Coppola organizes his material, how Woody Allen crafts his characters, simple shots and sharp dialogues, what kind of problems that Scorcese has or what happens inside Pixar.
It’s just a hobby, nothing serious or nerdy: I buy some books, watch …

Film »

[3 Nov 2009 | No Comment | ]
“I know he can get the job done, but can he do the job?”

I missed the sign on the door the first time I saw this one.  (Video Embedded)

- Chris Soskin

Film »

[19 Oct 2009 | 3 Comments | ]
TRON

Tron Legacy Trailer Embedded

For HD Trailer, click here:  http://www.youtube.com/watch?v=1AwvuirSEAA
- Shannon McGlothin

Film, Work »

[5 Oct 2009 | 2 Comments | ]
HA! Social Media Guru

Here’s a good way to start the week:

We all know people like this and wish they’d just come clean. Also I’m a big fan of site that lets you make a text into a “movie”… worth a look.
- Lee Margolis

Film, Work »

[23 Sep 2009 | 2 Comments | ]
How’s Clever?

“How’s that working out for you?”
“What?”
“Being clever?”
“Great.”
“Keep it up then… Right up.”
It may be one of the best slices of dialogue in the history of film. (I’ll leave it to the movie buffs to fill in the title. Clever you.)
The line fits life. And it certainly fits advertising. As a young copywriter, one can easily fall under the misconception that your job is to come up with clever copy. You mix metaphors with wild abandon. You wake tired clichés from the dead. You make a living at clever. Clever is …

Film »

[16 Sep 2009 | No Comment | ]
The Perfect Actor

Patrick Swayze never won an Oscar (although he did get a couple of Golden Globe nominations along the way). He wasn’t the biggest box office draw. And he wasn’t someone young actors typically drew upon for inspiration.
But still, when I think about his career, I see the perfect actor. His movies left lasting impressions. On both men and women. Mention the movie Road House to almost any guy, and you will almost certainly see their eyes brighten. They will start quoting Swayze’s character, Dalton. “Be nice, until it’s time to …